The Importance of Anchor Text in Back-links

No Comments

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed. In most cases, companies already rank very high (if not first) for searches that incorporate their brand.

Here is an example using fictional company “Acme Plumbing Supplies”:

Most people will link simply using the terms “Acme”. This is alright, but it does not describe the company’s products or services, nor provide any context. By adding the word “plumbing” or term “plumbing supplies” (i.e. “Acme Plumbing” or “Acme Plumbing Supplies”), you may be able to drive additional traffic that may not have otherwise attained the corporate site.

About us and this blog

We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.

Request a free quote

We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.

Subscribe to our newsletter!

More from our blog

See all posts
No Comments
  1. Pingback: cialis generic in usa

  2. Pingback: ivermectin 1

  3. Pingback: ivermectin paste for humans

  4. Pingback: ivermectin for dogs

  5. Pingback: ivermectin lotion for scabies

  6. Pingback: ivermectin wiki

  7. Pingback: where can you get ivermectin

  8. Pingback: ivermectin india

  9. Pingback: ivermectin human

  10. Pingback: ivermectin buy online

  11. Pingback: play luckyland slots real money

  12. Pingback: fda ivermectin

  13. Pingback: stromectol cost

  14. Pingback: ivermectin dosing

  15. Pingback: stromectol 12mg online

  16. Pingback: what is ivermectin used to treat in humans

  17. Pingback: furosemide online

  18. Pingback: lasix 20 mg cost

  19. Pingback: ivermectin syrup

  20. Pingback: ivermectin tabletten für menschen kaufen

  21. Pingback: buying ivermectin

  22. Pingback: stromectol otc

  23. Pingback: ivermectin amazon

  24. Pingback: does ivermectin work

  25. Pingback: amazon cialis 20mg

  26. Pingback: dosage for ivermectin

  27. Pingback: buy cialis online

  28. Pingback: cheap tadalafil

  29. Pingback: sildenafil tablets

  30. Pingback: casino games real money

  31. Pingback: ivermectin powder

  32. Pingback: cost of ivermectin lotion

  33. Pingback: cialis price

  34. Pingback: ivermectin purchase

  35. Pingback: ivermectin pills for people

  36. Pingback: my borgata online nj

  37. Pingback: generic viagra side effects

  38. Pingback: free money bonus casino

  39. Pingback: cialis 20mg online

  40. Pingback: price for viagra

  41. Pingback: side effects of prednisone

  42. Pingback: buy ivermectin nz

  43. Pingback: kamagra vs cialis

  44. Pingback: cialis for women

  45. Pingback: online cialis coupon

  46. Pingback: merck antiviral covid pill

  47. Pingback: buy prednisone vet

  48. Pingback: what is prednisone 20mg tablets used for

  49. Pingback: cialis generic medication

  50. Pingback: tadalafil liquid

  51. Pingback: cialis price walmart

  52. Pingback: how to purchase sildenafil pills

  53. Pingback: sildenafil citrate tablets

  54. Pingback: ivermectin 1% cream generic

  55. Pingback: how to buy cialis in uk

  56. Pingback: cialis everyday

  57. Pingback: how to buy sildenafil pills

  58. Pingback: cialis online pharmacy

  59. Pingback: brand cialis online usa

  60. Pingback: generic cialis tadalafil

  61. Pingback: buy stromectol online uk

  62. Pingback: generic viagra price

  63. Pingback: buy tadalafil

  64. Pingback: order viagra phone

  65. Pingback: stromectol uk

  66. Pingback: stromectol pills

  67. Pingback: buy provigil using paypal

  68. Pingback: generic tadalafil online

  69. Pingback: cialis tadalafil tablets

  70. Pingback: order prednisone for sale

  71. Pingback: cialis walmart

  72. Pingback: where to get ivermectin

  73. Pingback: ignition casino help center

  74. Pingback: ivermectin for humans

  75. Pingback: flccc ivermectin

  76. Pingback: flccc ivermectin

  77. Pingback: ivermectin generic

  78. Pingback: viagra buy in canada

  79. Pingback: buy stromectol

  80. Pingback: where to buy ivermectin

  81. Pingback: ivermectin lotion for scabies

  82. Pingback: ivermectin 200mg

  83. Pingback: cost of ivermectin medicine

  84. Pingback: topical ivermectin cost

  85. Pingback: ivermectin 3 mg dose

  86. Pingback: stromectol uk buy

  87. Pingback: stromectol coronavirus

  88. Pingback: ivermectin 4 mg

  89. Pingback: ivermectin can

  90. Pingback: partell pharmacy

  91. Pingback: flccc ivermectin

  92. Pingback: dr. kory

  93. Pingback: ventolin nebules to buy

  94. Pingback: ivermectin pills for humans

  95. Pingback: ivermectin 0.5 lotion india

  96. Pingback: viagra without a doctor prescription

  97. Pingback: side effects of sildenafil

  98. Pingback: can you buy cialis without a prescription

  99. Pingback: ivermectin stromectol

  100. Pingback: buy ventolin over the counter nz

  101. Pingback: ivermectin antiviral

  102. Pingback: viagra for men under 30

  103. Pingback: bi mart pharmacy

  104. Pingback: buy cialis for cheap

  105. Pingback: generic cialis 60 mg

  106. Pingback: buy viagra 50mg online

  107. Pingback: pfizer viagra pills

  108. Pingback: secure online casinos

  109. Pingback: sildenafil citrate tablets ip 50 mg

  110. Pingback: obat cialis 50 mg

  111. Pingback: india cialis

  112. Pingback: sildenafil citrato 100 mg

  113. Pingback: rival casinos for usa players

Leave a Comment